Sienna Charles

Spear’s Review

In the world of billionaire travel, there are few companies that operate at the same level as Sienna Charles. According to the members-only travel agency, it caters to the world’s 0.1 per cent – those with a net worth exceeding $100 million. Regardless of the nine-figure sum in your bank account, becoming a member is a rigorous process involving a vetting interview and a two-hour onboarding call. 

‘We build out a profile of the client to understand what parts of a trip are important to them, what they’re willing to spend, how much time they like to spend on a vacation,’ founder Jaclyn Sienna India tells Spear’s. ‘All billionaires are different in what they think and value.’ 

Sienna Charles’ clients – who include former president George W Bush and music icon Mariah Carey – demand one thing above all else: excellence.