Amayès Aouli

Spear’s Review

Amayès Aouli is the global head of wine and spirits at Bonhams, leading an international team of experts across the auction house’s locations in the Americas, Asia and Europe.

After a decade in investment banking at J.P. Morgan, during which he spent evenings and weekends hosting tastings and studying wine, Aouli was hired in 2020 to launch Sotheby’s continental European wine department. There, he oversaw a record-breaking charity wine auction, which raised $32 million.

In his role at Bonhams, Aouli has been key in building client relationships through high-end experiential events, including a private tasting at the Miami Grand Prix and a bespoke dinner at Paris’s Grand Palais. He tells Spear’s that he wants to create ‘excitement’ and bring more ‘attention’ to the world of fine wine.