David McDonough

Spear’s Review

David McDonough OBE, a veteran in the realm of reputation management, marks his 50th year in the industry with a distinguished legacy of advising high-profile clients. Having recently sold his share of Sanctuary Counsel, where he continues to serve as chairman emeritus, McDonough continues his work through McDonough Advisory, where he offers bespoke guidance to a select panel of clients, including heads of state, chairmen, CEOs and leaders in the charitable sector.

Reflecting on his extensive career, McDonough tells Spear’s: ‘The world I’ve been in, at the highest levels of public relations, has undoubtedly changed. There are now far more consultancies and agencies, with many more people involved in the work. Yet, what I’ve always tried to bring to the table is senior counsel. There was a time when lower-ranked people were taking on high-profile work for higher fees – something I’ve always sought to avoid.’

With decades of experience, a carefully curated clientele and an unyielding dedication to offering only the highest level of service, McDonough stands as a respected figure in the field of reputation management.