Company
Position
Executive director
Index
Debt Advisory
Location
London
Advice type
Lending
Asset Class
Real estate
Client type
HNW
UHNW
Sector Focus
Retail Banking and Lending
Geographical focus
United Kingdom
Sarah Kelly
Spear’s Review
After more than a decade spent at Coutts, Sarah Kelly decided to swap the world of private banking in favour of lending, becoming a mortgage broker at SPF Private Clients.
Kelly explains that ‘borrowing is a choice and not a necessity’ for her clients, who are mainly seeking to enhance their existing investment portfolio through real estate acquisitions.
Often, they require a specialist level of advocacy within the country’s most exclusive private banks, as they do not have traditional income streams. ‘Essentially, I find out as much as possible about my clients and their needs, and then I go to the market and find the best solution for them,’ she tells Spear’s.
Kelly emphasises that all parties on a mortgage should receive advice, ‘ensuring everybody is happy and feels comfortable’.
Adviser Profile
Sarah joined SPF Private Clients in 2018 and specialises in high-value mortgage broking. Formally a private banker for over a decade, she brings deep insight into lender dynamics, complex financial structures and client needs. Aided by her extensive network, she structures tailored, flexible solutions for HNW and UHNW clients across multiple professions, sectors and jurisdictions. Highly respected by lenders for her professional and pragmatic approach, she consistently secures the best solutions for her clients. Sarah takes pride in sitting on her client’s side of the table, advocating for their best interests and building long-term relationships that evolve as their lives and ambitions do.
Rank: Top Recommended

Top Recommended 2025, Debt Advisory
Address
33 Gracechurch Street, London, EC3V 0BT, United Kingdom