Spear’s Review

The Sincura app is indispensable to the members of Tony Baxter’s lifestyle management and concierge service.

Clients use the app to interact with a dedicated lifestyle manager, book tickets, make reservations and access city guides. Sincura’s wide range of services include priority reservations at exclusive restaurants, luxury holiday bookings, household staff recruitment and access to health and well-being experts.

Corporate clients can make use of the company’s API, which allows them to integrate Sincura’s services directly into their own apps or intranets.

The company also arranges a series of exclusive parties (or ‘soirées’) around the world during events such as London Fashion Week, Henley Regatta or the Chelsea Flower Show, open only to Sincura members.