Spear’s Review

Sabrina Panizza and Aude Lerin launched their ‘multidisciplinary image consultancy’, PL Studio, in London in 2020.

‘Multidisciplinary’ is the key word – while many people routinely hire a personal stylist, an interior designer, a graphic designer and a corporate branding specialist to hone various elements of themselves and their business, few companies are able to offer all these services under one roof.

Addressing the whole spectrum of ‘branding’ at a one-stop shop achieves ‘cohesion’, says Panizza, adding that there are many ways to ‘convince’ your customer or client base. ‘Personal styling is a great way of saying something without actually saying it.’

Equally important is making sure that any websites, social media channels, marketing materials and presentations are up to scratch.